General Roll20 Marketplace Partner Questions
A: While GMs can upload PDFs to their personal libraries onsite, we currently don't sell PDFs on the Roll20 Marketplace. If you try to create a Game Module or an Addon with a PDF in it, the PDF will not be carried over to the final product.
With our partnership with DriveThruRPG, exclusive PDF offerings are best kept over on the DriveThruRPG Marketplace as you'll eventually be able to share your library of books between both sites.
A: Partners retain ownership of 100% of their work, and take home 70% of all sales.
Roll20 applies the remaining 30% to internal costs such as hosting, support, and credit card transaction fees.
A: No. Roll20's minimum allowable price is $4.99 for any Marketplace listing.
You can read up on our Pricing Policy here: Marketplace Pricing Standards
A: A link to your Sales Report can be found on your Publisher Profile Page.
Note: We recommend that you pull Sales Reports in single-month increments to prevent any timeouts from occurring while loading them.
Supported Marketplace Program Questions
A: Anyone! To offer Roll20 content, you require a Roll20 partner account. Find out more at https://pages.roll20.net/partners.
To sell all your PDF, Print, and VTT content on DriveThru, you require either a DriveThru publishing partner account OR, if you plan to sell Community Content (e.g., DMsGuild, Pathfinder Infinite, etc.), you simply need a DriveThru customer account. Find out more at https://www.drivethrurpg.com/join.php
A: You will need to Apply to Sell on the Roll20 Marketplace to sell Roll20 Content on DriveThru marketplaces.
A: Each Community Content Program will set its own criterion for Roll20 VTT conversions; check our Content Guidelines for Community Content Programs to find details on your program. This will dictate which options you select from "Where will your Content be listed for sale to customers?" on the Roll20 Partner Application.
See also:
For Pathfinder/Starfinder Infinite Information:
Yes. Because purchases will be made on the site where the CCPs are hosted, all existing royalty splits within our system will be honored.
A: The 70/30% royalty split is for non-Supported Marketplace products sold on the Roll20 Marketplace.
Supported Marketplace ONLY products will not be sold on the Roll20 Marketplace. If you decide to sell non-community products on Roll20's Marketplace, those products will receive the 70/30% royalty split.
A: The standard Content and Setting Guidelines for DMsGuild will apply.
Artwork from Wizards of the Coast's official D&D 5E Compendiums cannot be used in your Roll20 Connected titles, including Token and Journal entry artwork attached to the Compendium entries you add to your games. These will need all art replaced from the Bio and Token fields with your own work.
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- To help with that limitation, we have created some tokens from allowed older edition art for DMsGuild creators to use in their Roll20-connected titles. You can get them by clicking HERE. This token pack contains the DMsGuild Creator Art Packs in token form. These tokens are licensed to use in Roll20 VTT content sold via the Dungeon Masters Guild program and published under the Community Content Agreement.
- The tokens are not licensed to be used for any other purpose. All art is owned by Wizards of the Coast.
A: The standard Content Guidelines for Pathfinder and Starfinder Infinite will apply.
No artwork from official Compendiums can be used in your products. This is especially important for any Token artwork for Compendium-generated Character entries. These will need all art replaced from the Bio and Token fields with your own work.
A: Once you have a Roll20 Marketplace Partner Account, you will be able to make Roll20 item listings. These are where you'll either upload your art assets as part of an Art Pack or link a Roll20 Game that hosts your converted content. Once your Roll20 listing is approved, it will have a UUID (Universally Unique ID), which can be plugged into a newly created Title on any DriveThruRPG Marketplace.
You can also create specific Supported Marketplace ONLY Item Listings for exclusive community content programs like DMsGuild. These will not be listed for sale on Roll20 but use the UUID linking process.
You can read about the process here in the Building, Submitting, and Activating Marketplace Titles article.
The submission for approval and activation process follows the same procedure as other digital product listings on their respective Marketplaces. The only nuance is that the Roll20 UUID will be needed to be added to the listing to sell its VTT content.
Customers who want to purchase these Roll20 items will be required to include the email address attached to their Roll20 account. The Roll20 product will then be listed on their My Marketplace Items page over on Roll20 after the purchase is processed.
A: Yes, however, the price of Dynamic Bundles cross-listed to Supported Marketplaces is determined by the price set on the Supported Marketplace only. If a user purchases a listing that includes a Roll20 Dynamic Bundle on a Supported Marketplace and they already own a sub-item in that bundle on Roll20, they will not receive their additional dynamic discount at checkout.
Item Listing Questions
A: Modules are game templates that you can only utilize when first creating a game. Addons are game templates that can be added to existing games. Most often you’ll want to use the Addon item type. Modules should be limited to Board and Card Games, Long Campaign Adventures, Core Games, and Quickstart Guides.
Related Articles:
A: Currently, a Marketplace item can only be one thing. One Art Pack, one Module one Compendium, etc. Packages allow you to sell multiple listings together for one price. Typically the individual listings will be marked “Not For Sale” and will redirect the Customer to buy the Package listing. An example of what might be included in a Package is one for a Game System that includes a Compendium listing alongside a an Art Pack of Tokens. Buying the package gives you access to both.
Bundles are shorthand for “Discount Bundles”. These are used for when you want to sell a collection of your Marketplace listings at a discount (maximum of 30% off). The items within a Discount Bundle are available for sale individually.
Related Articles:
A: For non-Addon & Module content, you can make changes to everything except the Secondary Filters while the item is live just as you would when the item is in Draft. If you need to update the Secondary Filters, navigate to the Active tab of the Item Management page and click the “Send Back to Draft” button next to your item. You will now be able to edit the listing again.
Note: When any Marketplace Item is sent back to Draft status, it is temporarily removed from the Marketplace and may be unavailable to those who have previously purchased it until it is reapproved by our team and reactived by you. If items are unavailable for too long, purchasers may think they have been deleted and request a product refund.
Related Article:
- a link to the active Marketplace item
- a link to a new game that is set up with all requested updates/changes
- a thorough explanation of all changes made (this not only influences patch notes but informs Marketplace Staff of the changes they are expected to see between the old and new game during the patch process, which helps with QA once the update has been applied)
Addon & Module Questions
A: We don’t recommend sharing your account login credentials with contractors due to potential security concerns. Instead, we recommend creating a game that will house the converted content first and then promote the contractor’s account to GM status when they log into the game. You can have as many GMs (i.e. contractors) in a game as you need. You can read the steps to do this here.
Related Article:
How to add Collaborators to a Game: Create the Template Game for your Module/Addon
A: Yes, with the current exception of images used in Rollable Tables.
Compendium Questions
Construction of Compendiums does not happen on the Live site. Due to that current limitation, Compendiums can only be uploaded, edited, and QAed by either Roll20 Staff or members from our vetted freelance conversion contractor community. For this reason, the creation of these listings is currently done internally.
Related Articles:
A: Reach out to your contact once your Compendium is built so that your content can be reviewed to ensure there won’t be any launch issues with your product. Once approved, we’ll generate your Marketplace listing for the Compendium product that you can then edit like normal. Compendium listings don't go through the normal Approval queue. Once you’re ready, let us know when you want your Compendium to go live on the Marketplace and we’ll set up the activation date for you.
The following is the information we’ll need to create the Listing:
Images: <Cover Image + up to 5 Screenshots. 512x512 pixels JPG or PNG, documentation can be found here>
Costs: <Will the Compendium only be sold as a part of the package? If it should also be sold separately, I'll need to know what price it should be. Pricing should end in .49 or .99 unless part of a dynamically discounted bundle.>
Initials: <What initials should the book have? For example the Player's Handbook might be PHB, the Core Rulebook might be CRB, or Alien Archive 4 might be AA4. Try to limit yourself to 4 or 5 characters>
Description: <Simple markdown, ideally in raw text via email or a Google Doc. Use https://markdownlivepreview.com/ if you need help with all the syntax. No character limits, check out other Marketplace pages for inspiration. Usually the product description, some info about what the Roll20 Conversion includes, and legal matters.>
Category: <Is this an Adventure, Core Rulebook, Bestiary, or Rules Expansion?
Game System: <Confirm the game system the compendium is for. I'll add it to the Secondary Filters list.>
Tags: <Up to 5 unique tags to help with search filters. Product Name, Publisher Name, Game System, and other secondary filters are already accounted for>
Marketplace Issues, Errors, and Troubleshooting
ERROR: An Error has occurred. Error ID: (32 random numbers and letters)
A: Every sales report is run through a queue on a daily basis to update its records. If you try to access your Sales Report while it's currently being updated, you'll get the above error report. If this happens wait a couple of minutes before trying again. Once the report is finished updating, you should be able to access your report again.
There are some instances where the sales report times out and gets stuck in the update queue. This can happen if the report you’re trying to pull gets interrupted mid-load or if you're generating a report from too large of a date range (causing the report to time out). If you encounter an error accessing your Sales Report that does not resolve within a few minutes, you can cancel the sales report from your Partner Profile page and try again!
A: Send in a Help Center Support Ticket. Include screenshots of where in the Addon or Module you’re seeing broken image links. A Roll20 Team member will repair the broken image links for you. This process does require the original copy of your Roll20 game to resync the images, so it’s very important you contact us before you start any account housekeeping.
A: Any updates needed to be made on an approved Addon or Module will need Roll20 Staff assistance to complete. Changes made to the Title, Price, Description, or anything found within the listing’s "Item Properties" of a product.
If you have yet to activate your Listing (or have yet to have anyone purchase the active listing), it will be quicker and easier to delete the current listing and create a new one with the updated/repaired game used as its base and run it through the approval process again.
If the listing is active and has received purchases already, a patch will be required to make any corrections. Patching Addons can be a difficult process. It is critical that all Addons are double-checked once Approved prior to Activation to ensure they are ready to publish. Patch requests may take up to a week to complete.
To request a patch, submit a request through our Webform and include the following:
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A link to the active Marketplace Listing
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A link to a new game that is set up with all requested updates/changes
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We recommend using a game made from the Market listing of the item, then applying all required changes to that one instead of the original
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A thorough explanation of all changes made
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This not only influences patch notes but informs Marketplace Staff of the changes they are expected to see between the old and new game during the patch process, which helps with QA once the update has been applied
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Related Articles: